Consistent UX across Web & App is hygiene

og-sitewide-zopnow

Being intuitive and having a simple learning curve is a big win for any product.  As a user we keeps on moving across platform (web & apps) and screens. Having a seamless and consistent UX across all platform should be part of basic hygiene. It is more so important in case of transactional products. I had a totally different experience with Zopnow (Online grocery store). Following are few screenshots of login & sign up screens on web (Mobile browser) and app.  I … Continue reading

02. August 2016 by Amit Gupta
Categories: Mobile Apps | Tags: , | Leave a comment

Human Behaviour & Friendship

funny-animals-educational-system

Today was just another hot day with temperature 43° C which feel like 50°C till one of the whatsapp group starts buzzing.  And I realise that there some bigger fire which is contributing to today’s heat. CBSE declare the result for class XII for year 2016 which is a milestone in a student’s life in our education system. Oh! here’s my all time favorite image on the education system.  And coming back to whatsapp conversation. As … Continue reading

21. May 2016 by Amit Gupta
Categories: Life | Tags: , , | Leave a comment

Why I Deactivated My Facebook Account

9-years-on-Facebook

OMG ! 9 years on Facebook. It all started with a simple update “is downloading i/e 8.1” , I mean really IE even it’s year 2008. But that also means orkut account was still active and testimonials were “THE” thing. But there were “no friends” and then Zynga launched Farmville. Farmville to Facebook was like talking tom or angry bird to Android. Perfect example of a add on driving the larger product. They both fuelled each others growth … Continue reading

17. May 2016 by Amit Gupta
Categories: Internet & Mobile | Tags: , | 6 comments

Pehle App – Mobile First

Amit Gupta anroid apps

Eer kahen chalo app banayen Bir kahen chalo app banayen Patte kahen chalo app banayen Hum kahaa chalo hama’o apni app banayen Here’s a baby step in the world of personal app https://goo.gl/4eWHBQ

09. November 2015 by Amit Gupta
Categories: Mobile | Leave a comment

Unsung heroes of online shopping

gosf

GOSF (Great Online Shopping festival) promoted by Google served as India’s version of cyber Monday which brought a continuous three-day shopping frenzy for Indian online shoppers. There were close to 450 participant and some interesting participants were from very unconventional sectors including Two Wheelers and Housing though the poster boy of Indian eCommerce industry Flipkart didn’t join the party. During GOSF 2014, India’s most popular online shopping festival, Google decided to thank the nameless, unsung heroes of the … Continue reading

19. December 2014 by Amit Gupta
Categories: Google, Internet & Mobile | Tags: , | Leave a comment

← Older posts